SMS offers that reach every customer's phone

Your customers already gave you their phone number when they joined your loyalty programme. Use it to tell them about a weekend offer, a new service or a reward waiting for them. Messages arrive as plain SMS, so they work on every phone.

How it works

  1. Choose who gets it

    Send to all your customers, the ones who visited in the last 30 days, the ones who haven't been back in 60 days, or your top customers by points. You can also pick people by hand.

  2. Write the message

    Type up to 480 characters. Zawadi shows how many SMS parts it uses, how many people will get it and how many credits it costs before you send.

  3. Send it

    Messages go out straight away and end with your business name, so customers know who it's from. Every message is logged in your dashboard.

  • Every plan includes SMS credits each month.
  • Top up your SMS wallet by M-Pesa when you need more.
  • You get an alert before your SMS balance runs out.
  • Grow and Enterprise plans suggest three message drafts written for your offer.
  • Paste a list of phone numbers to reach people who aren't members yet.
  • Bring your own Africa's Talking or BongaSMS account if you already have one.

SMS campaigns questions

How much does an SMS cost?

Each 160 characters sent to one customer uses one SMS credit. Your plan includes credits every month, and you can buy more at KES 1 per credit from your dashboard.

Which customers can I send to?

All your customers, those who visited in the last 30 days, those who haven't visited in 60 days, your top 10% by points, customers you pick by hand, or a list of numbers you paste in.

What name do customers see?

Messages are sent from Zawadi's sender name and end with your business name. If you have your own SMS gateway account, you can connect it instead.

Can someone write the message for me?

On the Grow and Enterprise plans, Zawadi suggests three drafts based on the offer and tone you choose. You can edit them before sending.

Start Rewarding Your Regular Customers Today

Set up your shop in five minutes. Log customer visits, send automated SMS reminders, and keep your regular buyers from drifting to competitors.